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Customer Service: My Bank of America Story

I recently had some interaction with Bank Of America that got my blood pressure up. Due to an admitted error on my part, two transactions hit my checking account over the weekend causing my balance to dip below zero by approximately $15. This resulted in $70 in overdraft fees.

As you might imagine, I have a few thoughts about that, especially how the bank reacted when I contacted them about the issue. What started out as a rant actually segued nicely into some thoughts I've been putting together recently about customer service. For example, it really bothers me when companies reward new customers with incentives that they don't offer to their existing customers. It seems to me this is not driving the type of behavior a company interested in business retention should want.

Expect a few more pieces on the topic in coming weeks. In the meantime, read about me, Bank Of America, and why we're not friends right now (but we are talking again).

Read the rest...

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